Well for a long time I have lost sleep troubled by this subject and thought it was best to not shout out anything untoward. Everything seems rosey in the online tracking world when it comes to digital marketing. Accountability for spend is simple with extreme metrics for every bit of content being consumed on the Internet that […]
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De duplication across multiple channels and the effect to affiliates Many online advertisers operate across many online channels. Typically these include Search, Display, Affiliates to name but a few. Most advertisers use a different Agency or Net…
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