Interesting new initiative from Amazon, I wonder how they are going to remunerate influencers, CPM? Cost per post? CPC? CPA? and are they going to make influencers disclose the relationship? #AD
Social media influencers – like Instagram stars or YouTube celebs – often promote products they like, either as part of a brand relationship or as means of generating income through affiliate sales. Now, Amazon is looking to get in on this action as well. The company has quietly launched the “Amazon Influencer Program,” which is currently in beta testing as of a couple of days ago. Similar to the Amazon Affiliate program, the new program will offer influencers commission on products sold, but is not open to the public.
Social media influencers - like Instagram stars or YouTube celebs - often promote products they like, either as part of a brand relationship or as means of generating income through affiliate sales. Now, Amazon is looking to get in on this action as well.
Amazon Influencer Program-Beta Details
The Amazon Influencer Program is exclusively designed for social media influencers with large followings and a high frequency of posts with shoppable content. An intuitive vanity URL makes it easy for customers to find, browse and buy the products introduced to them through social media influencers. The program allows influencers to earn fees for purchases they drive through their social media platforms.
This program is currently in beta mode and open by invitation only. If you are a social media influencer interested in joining this program, you can apply for an invitation in three steps:
PLEASE NOTE: Due to the volume of submissions, you will only be contacted if you are invited to the program. By clicking the button below you give Amazon the right to contact you with updates about the Amazon Influencer Program.